Do you wish to discover ways to earn a living on Amazon? At the moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon. Stephen used to work at a authorities job. On paper, it seemed like an important gig. However deep down, he needed extra. Extra freedom, extra time, and extra objective. That want led…
Do you wish to discover ways to earn a living on Amazon?
At the moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon.
Stephen used to work at a authorities job. On paper, it seemed like an important gig. However deep down, he needed extra. Extra freedom, extra time, and extra objective. That want led him down the trail of on-line enterprise, and finally, to promoting on Amazon.
Now, his Amazon enterprise has handed the $1,000,000 mark yearly, and he teaches others the way to construct profitable reselling companies too – even when they’re simply getting began and solely have a couple of hours every week.
On this interview, Stephen shares precisely how he did it, how a lot you’ll be able to actually make, and the way novices can comply with the identical easy system to begin earning money on-line. He solutions questions corresponding to:
- Is there actually nonetheless room for brand spanking new Amazon sellers?
- How a lot can somebody truly make promoting on Amazon?
- What sort of objects are you able to promote on Amazon?
- What are some challenges an individual might face by promoting on Amazon? What occurs to objects that don’t promote?
- Plus extra!
If you happen to’ve ever needed to discover ways to begin an actual Amazon enterprise, it is a must-read!
Stephen additionally put collectively a free step-by-step information: The Easy Amazon Aspect Hustle eBook. It’s filled with ideas that will help you get began, what merchandise to search for, and the way to make your first gross sales – even with simply a few hours every week. Click on right here to seize your free copy and begin studying at present!
How I Stop My 9-5 And Made $1.4 Million Final 12 months Promoting Merchandise On Amazon
If you wish to discover ways to begin a enterprise promoting on Amazon, this interview is a good place to get began.
1. Let’s begin together with your story. What had been you doing earlier than Amazon, and the way did this entire factor start?
Over 12 years in the past now, I had what you’d in all probability name a “protected” job — working in a authorities position on the Psychological Well being Fee in Dublin, Eire. First rate paycheck, good advantages, stability. However each lunch break, each quiet second, I used to be Googling “the way to earn a living on-line.” I didn’t wish to be caught on this “safe” job without end – as a result of I felt like there was extra. Extra freedom. Extra objective. Extra chance.
In fact, the web will throw each rip-off possible at you once you search that stuff. Get-rich-quick “gurus,” crypto schemes, apps that promised passive earnings however paid you pennies in your time. I attempted fairly a couple of issues. Most of it didn’t work.
Then, a random dialog modified my life. A buddy of my aunt’s was quietly crushing it with an eCommerce or bodily merchandise enterprise. I didn’t hesitate. I drove throughout the nation to satisfy him and ended up in his freezing chilly warehouse (again then, you needed to do all of this your self – not anymore, fortunately!), studying the whole lot I may about promoting bodily merchandise on-line. It was hands-on, unglamorous, and the most effective crash course I may’ve requested for.
I began with reselling present manufacturers on Amazon. It was a simple, easy option to study the ropes and get fast wins. Over time, we expanded into personal label (the place you construct your personal branded merchandise) and finally launched Market SuperHeroes to assist others do the identical.
Quick ahead a couple of years, and I now run the enterprise with my sister and CEO, Lisa. We work with world-class educators on this house, and we’ve offered thousands and thousands in product throughout Amazon marketplaces globally.
We now run a web based training platform that’s helped practically 10,000 individuals begin their very own Amazon companies. In 2024, one in all our personal Amazon accounts cleared $1.4M in income. And 2025? It’s shaping as much as be even larger.
However right here’s the factor: you don’t must create the subsequent viral product or be a advertising genius to do that. You don’t even should be on digital camera or give you concepts on what to promote. You simply want to grasp the way to promote easy, on a regular basis objects that individuals already need – and plug into Amazon’s unbelievable success system.
That’s what we educate. And it really works.
2. What does it truly imply to “promote on Amazon”? Are you able to clarify this in beginner-friendly phrases?
Completely. Think about this: you discover a product that individuals are already shopping for — say, a particular model of shoe, like Converse. You get a couple of bins of these sneakers at a reduction from one other retailer (both regionally or on-line), and also you ship them to Amazon’s warehouses.
Now right here’s the magic: Amazon shops these merchandise, lists them for you, handles customer support, ships them out when somebody buys — they do all of the “arduous” stuff. You simply deal with discovering merchandise which you could record at a revenue on Amazon.
That system is named Achievement by Amazon (FBA) — and it’s what permits you to run an actual enterprise in your spare time.

Take into consideration what this implies virtually. When a buyer locations an order in your product, you don’t must do something.
You’re not speeding to pack bins, standing in line on the submit workplace, or answering customer support emails at 11 PM. Amazon handles all of that for you!
We educate two important methods to get began:
Reselling (Retail/On-line Arbitrage)
You discover discounted objects on web sites like Walmart, Boots, and even clearance sections of on-line retailers — then record and promote them on Amazon for a revenue. It’s beginner-friendly as a result of:
- You can begin small — even with $500 or much less
- You don’t must create a model or take care of abroad suppliers
- You see outcomes quick — generally in your first week!
This mannequin is what we’ll be speaking extra about in at present’s weblog submit!
Wholesale (Speed up Mannequin)
Right here, you purchase branded merchandise instantly from home suppliers (for instance, within the USA). You get permission to resell this stuff and usually get higher pricing.
Then you definately record them on Amazon and purpose to win a share of the Purchase Field — that is the primary “Add to Cart” part on a product web page. When a number of sellers supply the identical merchandise, Amazon rotates who seems there all through the day.
If you happen to’re priced competitively and meet sure standards, your supply will get featured — which means you may make gross sales even when others are promoting the identical product.
That is splendid when you’ve gotten some traction with reselling and wish to scale sooner. Our wholesale skilled, Mike, runs this facet of the coaching, and he’s sensible.
In each fashions, you’re not reinventing the wheel. You’re plugging into an present ecosystem, fixing actual issues with merchandise you already know are already promoting from large manufacturers like Crayola, Fisher Worth, and extra, and taking your slice of the pie.
Right here’s an summary of what the method seems to be like…


However in case you’re a newbie? Kickstart is the right place to begin. And Josh, our reselling skilled (and my enterprise companion), is the one who guides you step-by-step inside that program.
Oh, and talking of Kickstart, we put collectively a free e-E-book lately that can educate you in-depth how this mannequin works and what sort of outcomes you’ll be able to anticipate once you get began…
Click on right here to get your free copy now!
3. Is there actually nonetheless room for brand spanking new Amazon sellers? Or is the market saturated?
That is in all probability the #1 delusion that retains individuals from beginning. And I get it — Amazon’s large. However let me be clear: There has by no means been a greater time to begin.
Why? As a result of Amazon is rising sooner than ever. Over 60% of their product gross sales now come from third-party sellers — individuals such as you and me. They want us to maintain up with demand.
And right here’s the kicker: Amazon is a residing, respiratory market. Stock ranges shift, costs fluctuate, and sellers come and go. There are at all times gaps — and people gaps are alternatives for sensible sellers.
In 2024 alone, we noticed whole novices are available, discover easy merchandise like kitchen instruments or haircare objects, and begin producing tons of (even 1000’s) in month-to-month revenue in a matter of weeks.
Plus, the way in which we educate Amazon promoting isn’t about guessing or “getting fortunate.” It’s strategic. We use confirmed instruments and strategies to spot alternatives — merchandise that individuals are shopping for, that don’t have sufficient competitors, and that we will supply for lower than they promote on Amazon.
So sure, there’s loads of room. If you happen to comply with a system and deal with it like an actual enterprise, the alternatives are large open.
4. How a lot can somebody truly make doing this?
It relies upon — and I say that to not dodge the query, however as a result of it actually does rely on a couple of issues: how a lot you make investments, how constantly you’re employed, and the way nicely you comply with the system.
This isn’t one in all these get wealthy fast issues the place I inform you you’re going to be a millionaire subsequent month, and if I did, I’d hope you wouldn’t belief me very a lot. As I share these numbers, know this – we will’t and received’t promise that you simply’ll have the identical outcomes. In fact, leads to any enterprise might differ.
That mentioned, let’s speak actual numbers.
With our Kickstart Reselling technique, we’ve seen:
- Individuals begin with $500–$1,000 and develop to $1,000–$2,000/month in revenue fairly shortly
- Others reinvest and scale to $5,000–$10,000/month
- Some develop additional and use income to fund larger stock, finally going full-time
It’s a actual enterprise mannequin that rewards consistency and sensible selections — however in contrast to most companies, you can begin seeing gross sales inside weeks. In actual fact, right here’s one in all my favourite latest tales:
“I despatched my first merchandise into Amazon in March 2024, and made my first gross sales simply 3 days later. That was the proof I wanted that this truly works. Since then, I’ve carried out over $8,300 in gross sales and I’m monitoring towards $10k. There have been challenges, certain — however I’m studying, I’m promoting, and I’m constructing one thing actual.” — Nicole, Kickstart Reseller
You possibly can try the total interview with Nicole under!
Nicole’s story is such an important instance of what occurs once you comply with a confirmed course of. She didn’t go all-in on some stylish, dangerous product. She adopted the steps, began small, and is now scaling up with confidence.
We constructed this mannequin particularly for individuals like Nicole — individuals who need one thing actual, versatile, and sensible. Whether or not your aim is an additional $1k/month or finally going full-time, reselling on Amazon is among the most accessible methods to get there.
5. How a lot time does this take every week? Can I do that with a full-time job?
Completely — and a number of our college students do exactly that.
We name this the 2-Hour Amazon Shortcut as a result of most individuals can run this mannequin in as little as 2 hours per day, or about 10–14 hours every week. That’s sufficient to:
- Discover worthwhile merchandise
- Order and ship them to Amazon
- Monitor your account and monitor gross sales
And since Amazon does the packing, transport, returns, and customer support, you’re spending your time on the highest-value duties: sourcing and technique.
You possibly can construct this round your life — early mornings, evenings, weekends. Some individuals even do it throughout lunch breaks at work.
As you develop, you may select to place in additional hours or rent assist. However to get began? A few hours a day is greater than sufficient.
6. What sort of objects are you able to promote on Amazon? And the way do you discover them?
The brief reply: lots of the large manufacturers which might be already promoting on Amazon — so long as you should purchase it cheaper elsewhere.
Right here’s how we educate our college students to seek out worthwhile merchandise utilizing our Kickstart Reselling technique:
- Establish merchandise with confirmed demand
We use particular instruments and information factors (like Finest Sellers Rank, variety of evaluations, and estimated gross sales quantity) to ensure the product is already promoting nicely on Amazon. - Search for value gaps
That is the core of the reselling mannequin. You’re on the lookout for on a regular basis merchandise which might be being offered cheaper some other place — whether or not that’s Goal, Walmart, Boots, or Finest Purchase. If it’s promoting for $15 on Amazon and you should purchase it for $7 elsewhere, that’s a strong lead. - Examine the competitors
We keep away from listings the place there are too many different sellers or the place the value is more likely to crash. Ideally, we would like merchandise the place there are only some sellers rotating within the Purchase Field — the part the place prospects click on “Add to Cart.” That’s the way you make constant gross sales. - Calculate all of your prices
Earlier than shopping for something, we educate you the way to run the numbers correctly. That features product value, Amazon’s charges, transport, and any prep heart fees — so that you’re clear in your revenue margin earlier than you commit. - Begin small and check
By no means go all-in on a product immediately. We educate you to check a small amount, see how briskly it sells, after which double down on the winners. This retains threat low and confidence excessive as you construct.
Some sizzling classes?
- Well being & private care
- Residence and kitchen
- Workplace provides
- Toys
- Grocery objects with robust demand
At the moment, you may discover a health accent at a reduction. Subsequent week, it is likely to be a cleansing product. The bottom line is following the numbers, not your private preferences.
In our free eBook and bonus workshop, we dive deep into what merchandise to promote, what kind of income to anticipate, and the way to discover the absolute best merchandise to get began with.
Go right here to obtain your copy and watch the bonus workshop.
7. How a lot does it value to begin the sort of enterprise, and the way a lot on a month-to-month foundation to keep up it? What are Amazon’s charges?
Beginning an Amazon reselling enterprise by our Kickstart technique is among the most accessible on-line enterprise fashions accessible at present.
One of many causes reselling is such an important place to begin is the low upfront value. You don’t want 1000’s of {dollars} or large stock commitments. Most individuals get began with $500–$1,000 and develop from there.
Right here’s a easy breakdown of the standard startup and ongoing prices:
- Amazon Vendor Account – $39.99/month for the Skilled plan (really helpful)
- Preliminary Stock – You can begin testing with as little as a pair hundred bucks. In contrast to personal label, you don’t want to purchase tons of of items of a single product.
- Prep Middle (non-obligatory) – If you happen to’re not prepping merchandise your self, many sellers use a prep heart to obtain, examine, label, and ahead merchandise to Amazon. Anticipate $1–$3 per merchandise.
- Transport to Amazon (if self-prepping) – $10–$30 per field, relying on weight/distance.
- Fundamental provides – If prepping at house, you may want tape, bins, and labels. Funds $50–$100.
One of many largest benefits of the Kickstart mannequin is that you simply don’t must go all-in on one product.
You possibly can check a number of objects in small portions, see what sells, and scale up the winners. That retains threat low and helps you construct expertise and confidence shortly.
A lot of our college students see their first gross sales — and even their first income — inside only a few weeks of sending their first merchandise into Amazon.
8. What are some challenges an individual might face by promoting on Amazon? What occurs to objects that don’t promote?
Like several actual enterprise, reselling on Amazon comes with its ups and downs (however in comparison with most different on-line enterprise fashions, these are a breeze to navigate!)
The bottom line is realizing what to anticipate — and the way to deal with it when issues don’t go precisely to plan.
Listed below are a couple of of the frequent challenges novices face (and the way we provide help to take care of them):
1. Selecting the correct merchandise
Not each merchandise that appears worthwhile on paper finally ends up promoting nicely in actuality. That’s why we educate you to check small portions first — no large dangers, no guesswork. You’ll enhance your product analysis abilities with a little bit time and apply (and we now have instruments that will help you velocity up your progress massively).
2. Worth competitors
Amazon is a dynamic market. Costs can fluctuate primarily based on demand and competitors. We present you the way to discover merchandise with sufficient margin to climate no matter might occur and the way to know when to carry or regulate your value.
3. Stock administration
You’ll discover ways to steadiness having sufficient inventory to maintain promoting — with out tying up an excessive amount of money in merchandise that transfer slowly. This turns into much more vital throughout seasonal shifts.
4. Account well being
Amazon expects you to comply with sure efficiency metrics (like order defect price, cancellation price, and many others.). Fortunately, FBA handles most of this for you — however we nonetheless provide help to keep compliant and hold your account in good standing.
Bear in mind, you’re testing small batches of a number of merchandise, so if one thing doesn’t carry out, it’s not an enormous setback. You possibly can shortly pivot, study from it, and hold shifting.
Over time, you’ll get higher at choosing winners and constructing programs that make the whole lot smoother. These little bumps within the highway? They’re simply a part of constructing an actual, sustainable enterprise.
9. Are you able to inform us extra about your course? How does it truly assist novices?
Completely. Our Kickstart Reselling program, led by our reselling skilled (and my enterprise companion) Josh, is constructed for whole novices. You don’t want expertise, merchandise, or tech abilities.
Right here’s what you get:
- 8-week coaching: Step-by-step system to go from zero to first gross sales
- Sourcing Vault: Our private record of internet sites to seek out worthwhile merchandise
- Day by day Deal Alerts: We even provide help to spot real-time alternatives
- Weekly teaching calls: Ask questions and get assist from our workforce
- Non-public neighborhood: Meet different sellers, share wins, and get help
- Scaling instruments: Discover ways to outsource, scale, and switch this right into a full-time enterprise in order for you
It’s not fluff. We educate actual, actionable methods and stroll you thru each step.
And whereas Kickstart focuses on the reselling mannequin (the place you discover discounted merchandise on-line and flip them for a revenue on Amazon), we additionally supply superior coaching for many who wish to transfer into wholesale in a while.
That’s led by our Wholesale skilled, Mike, who’s wonderful at serving to individuals take issues to the subsequent stage after they’re prepared.
However to be tremendous clear: in case you’re simply beginning out, Kickstart is the right place to start. You’ll study the whole lot you want to make your first gross sales and construct a enterprise that matches round your life.
And in case you’ve caught round this lengthy, an enormous thanks for studying this submit that our good buddy Michelle requested us to jot down.
Being keen on private finance offers you such a leg-up on most individuals with regards to earnings streams, investing, and different subjects that can actually set you up for fulfillment long run.
So even when we don’t work collectively, sustain the wonderful studying journey, and I want you all the most effective!
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